The Hive Showroom
Upon moving to New York City, one of my first jobs was being an intern turned freelancer at The Hive Showroom, a luxury fashion wholesaler. At The Hive, I gained experience in aiding in B2B and B2C marketing efforts. My tasks ranged from creating advertising for trade publication features, designing lookbooks for the brands in our portfolio, deploying emails and refreshing imagery and inventory on e-commerce sites, and creating content promoting the brands on social media.
E-Commerce Marketing
A special project the showroom managed was overseeing a business-to-consumer E-commerce platform. I played a role in providing creative for the site by optimizing carousel banners for collection launches and editing inventory photos for upload. I also created email designs for our email marketing initiatives. Beyond the site, I also photographed products for social media posts.
Art Direction and Product Photography for Social Media
The Hive Showroom - Paid Ad for Modem Magazine
